Super Important Announcement - kindly give this long post a read! This is our largest announcement in here in 3 years. It’s a long one but it's about an evolution in Insurance Soup and one of our core offers.
We decided in May to begin retiring Career Agent Concept. After 4 renditions of the master course in 7 years (2 versions we hosted live, 2 recorded and digital versions, 4 mini courses, 4500+ Agents helped and several million in annual recurring revenue) we decided that the time had come to begin to wind the program down.
But WHY? That’s CRAZY! From a business owner perspective, the idea of taking a business with 93% margins that is doing north of 7 figures in recurring revenue that by and large has no real problems and shutting it down IS NUTS.
Well, if there is one thing I think we can all agree on it's that we at Insurance Soup do not sit still for very long or for very well. Despite the success we have had with Career Agent Concepts and the success we've provided Agents with Career Agent Concepts, we decided it was not enough.
While Career Agent Concepts was great for what it was and allowed us to share our talents and gifts with you, and allowed for many of you to develop, we had an epiphany a few months back. While it was the best we had, it was NOT the best we could BRING to you.
And while it WAS the best we could bring to you the first few years, we developed something the last few years we did not have when we started…. FRIENDSHIPS and RELATIONSHIPS with SO MANY of YOU. And SO MANY OF YOU are talented in different areas of Agency.
Generating leads is sexy. Crushing sales is sexy. Those are the elements of Agent life that get all the shine on social.
But as we all know there is so so so much more involved to have an Agency that crushes and that is why we decided to hang up the guru model and roll out The Collective Agency Council.
The Collective Agency Council is the first and ONLY comprehensive Agency Mastermind that is run by the leaders of Soup but features SO many of the amazing thoughts, presentations, ideas, and strategies that YOU GUYS have.
[Ok, sounds cool dude… but tell me more.] Ok, imaginary person I used to move this post along, I will!
So, EVERYTHING Career Agent Concepts - the program we have won industry awards for over the years - is in there and more of it.
You WILL have a TON of ads that thump and generate exclusive, targeted, and inexpensive opportunity.
You WILL have templated automation strategies you can copy/paste/import into your own tool or have available for you already built out if you use ours.
You WILL have the ability to go out and earn as many referral partners as you want.
And you WILL have 24/7/365 support in a group just like the one Career Agent Concepts clients have all used so heavily over the last several years.
BUT NOW… Career Agent Concepts will only be ONE ROOM in a HOUSE full of ALL THINGS INSURANCE.
[Ok nice, but tell me how Mr Wordy Soup Admin guy.] Ok, I’ll get into it.
The Collective Agency Council is now tackling ALL THINGS AGENCY - including but not limited to:
*Opening an Agency
*Business Plans
*Hiring and Firing
*Agency Culture
*Sales
*Systems and Processes
*Referrals
*Reviews
*Client Journeys and Roadmaps
*Managing a Team
*Comp Plans
*Agency Culture
*Content Production
*Marketing
* General Business Lessons
*Time Management, Risk Evaluation, and
*Buying and Selling an Agency
*Things your Accountant should be doing
*Forms
*New Employee Training
AND MORE
Not only are we talking, teaching, and discussing all things Agency, We are PAYING YOU to get INVOLVED.
[WHAT?]
Being a member of The Collective, we will PAY YOU to share your best practices.
No typos there.
Not only are we PAYING you to step up and share the goods, we are giving you opportunities to step up and BECOME a leader on social amongst peers in certain areas of Agency.
Some of what we do is NOT fun and NOT sexy, but there ARE things that swing the financial meter tremendously if you are doing it right (or wrong) and leaders WILL emerge that can help you avoid problems in your business that would cost you thousands if not tens of thousands of dollars in your business.
It will serve as an incubator for up and coming vocal Agents to strut their stuff and teach and share what is working and why.
It will serve to EXPOSE Agents that SHOULD already been sharing more. Sadly, it has also exposed to us a handful of Agents that should probably also be giving advice out way LESS. But we know who they are now too.
Entering the Collective you are required to fill out a 50+ question application that digs into your experience and your Agency. It is very self reflective and reveals a lot. We learn where you feel you're good and where you feel you suck.
It allows us to introduce you to Agents good where you're bad to start networking. It allows us to see trends in data that should be talked about. Case in point – did you know that almost 100% of ALL AGENTS in CAC doing north of 60k in personal production a month are NOT in networking groups? Did you know that 30% of Agents think they staying even in their business but are in fact quietly eroding and are unaware of it?
We know.
The data we've been acquiring learning more about y'all is drawing these types of storylines to discuss out. So we are able to help point you to who can help you and can put YOU in a position where you can help others in an area YOU feel confident in.
[Ok cool Mr. Fancy-Talking internet dude, but I want the gurus too.]
Well were still bringing you the gurus. We are all coming back and doing our thing within the Collective, but we are bringing more with us. We have a lineup of coaches, presenters, and speakers that you are all familiar with that we will be announcing in the coming weeks. Names that are all already on stages speaking, presenting, and bringing audiences to their feet all over the country. Not RAH RAH speakers either. Speakers who will set you up with actionable advice to grow your business.
Names in P&C, commercial, Life, and Health.
Oh you want webinars and workshops and all of that kind of stuff? How's 2-3 a week with the plan to have 1 a day, every day within 6 months?
That’s right. If you geek out on insurance you will have a workshop a day that you'll have the ability to attend - all recorded just in case you missed it.
Like to read books? We're launching a book club where we will be reading books on personal and career development and discussing them with our "readers are leaders" crowd.
OH AND... last but certainly not least... LIVE EVENTS. SIX per year.
Our intention starting in 2022 is to be within driving distance of all of you at least once per year for a 3 day workshop where we come and hang and break bread and network and deep dive into deployable strategies.
Best of all? We are STARTING the Collective at OLD Career Agent Concept prices and MOST already say the value of Career Agent Concepts far exceeded the cost, and almost everyone is ROI positive many times over.
The Collective Agency Council begins on September 1st.
Oh yeah, did we mention your entire Agency is welcome? Not just you the Agent, anymore. If you want your people learning, they'll be sitting at an all you can eat Insurance buffet.
Maybe you have seen our cryptic posts about it. Well, here's our big reveal! September 1st.
The first year will be the most fun for sure. Always is. It is when new leaders emerge. It is when we go over all the material live with you guys for the first time and in this particular rendition of CAC, the Collective, the first year Is when more than a handful of Agents will establish themselves as experts in areas of Agency that are super important but often not given shine on social media because its not as sexy.
Retention is important. Culture is important. Making good hires is important, but because it doesn’t carry the sexy factor that lead generation does, those agents haven’t been able to be seen for the badasses they are…until now.
We are running info sessions out the next 2 and a half weeks very frequently.
We already have over 1000 Agents joined to launch.
The vision is beyond huge. The impact we make will be far greater.
Schedule yourself NOW to learn more about The Collective Agency Council… launching 9/1 only here in Insurance Soup.
We are super excited to bring this innovation to you. It’s a special one.
We can help you get better. No matter in what are of your Agency you are weak.
Why?
The Collective knowledge. The Collective experience. The Collective leadership.
SEPTEMBER 1ST.